Buyers are seriously wanted in the insurance industry, to purchase
companies that are considered to be on the shelf
and distressed by the Federal Government. Chuks Udo Okonta, in this report examines the prospects
of the industry and the impact on reduction of the numbers of operators.
We have so many insurance companies that
are just on the shelf and distressed, but it is either we liquidate them or get
some serious people to take them over; those were the words of the Minister of
State for Finance, Dr. Yerima Ngama, as he spoke on the need to reposition the
industry.
The need to reposition the industry has become necessary as their
contribution to the nation’s Gross Domestic Product (GDP) over the years has remained
abysmally low.
Insurance premium income represent about one per cent of
the country’s GDP, and has grown from =N=105 billion in 2007 to =N=300 billion
in 2013. The industry total assets have rose steadily to =N=635 billion. The
number of operators in the insurance sector has similarly increased remarkably
over the period. The insurance sector now has 2,250 insurance agents, 579
insurance brokers, 57 insurance companies, two reinsurance companies and 66
loss adjusters.
In spite the large number of operators in the industry, research
shows that the lack of awareness and public enlightenment on the benefits of
insurance remain major factors hindering the growth of the sector.
Recent survey reveals that nine in 10
Nigerians (86 percent) do not have any form of insurance cover while
vehicle/car insurance (63 percent) is the most commonly purchased insurance
cover compared to a much smaller 20 per cent of the population that had life
assurance.
Of the 86 percent who do not have any
form of insurance cover, nine per cent of them do not trust insurance service
providers, the research firm said.
The research which sought to review
the insurance culture in Nigeria also identified cultural and religious factors
as essential factors leading to the slow growth of the insurance sector.
Previous studies have shown that low
awareness and lack of knowledge about insurance products characterised people’s
opinions about the insurance sector.
The recent poll however indicated that
despite the poor insurance culture, there are huge potentials for insurance
companies and practitioners, particularly in the area of designing new products
that will be attractive to youths across the country.
“It is imperative to note that only nine
percent stated that they do not trust insurance companies, compared to some
decades ago when insurance practitioners were considered fraudulent for use of
hidden clauses and non-payment of claims,” it was learnt.
Amidst these challenges, the Federal
Government believes the number of insurance companies have to be reduced to
pave way for mega institutions.
To enforce this belief, NAICOM has
been enjoined to stop the issuance of new licences to investors in the
insurance sector. And possibly help sell companies that are just on the shelf
and unproductive.
Ngama lamented that insurance
penetration was low in the country because of the rigidity of the system.
Minister of Finance, Dr. Ngozi
Okonjo-Iweala, said the Federal Government was expecting the insurance industry
to support the economy.
This, she said, led to the
constitution of a strong board that was expected to add value to the economy.
Okonjo-Iweala said, “We expect the
insurance companies to be strong enough to be able to ensure that they can
handle the expanding business in the economy. Be it in the oil sector,
shipping, aviation and all those other industries that usually go offshore. And
for that, you need a strong regulator and a board to oversee this.
“So, we expect that the new board
members will produce results, both financial and value added to the economy.”
In recent time, Private equity firms,
both local and foreign, are now tapping into the nation’s insurance industry
with a view to taking major stakes in the business.
At the last count no fewer than six
private equity firms mostly from South Africa have taken key positions in the
Nigerian market, and are gradually bringing to bear their experience and skills
in the respective organisations where they have invested.
Latest arrivals on the scene are Asset
and Resources Management (ARM) Limited with funds under management in excess of
$2.7 billion about N436 billion, which recently bought a 52.2 percent equity
stake in Crystalife Assurance plc, now called ARM Life; and Old
Mutual of South Africa with $15 billion under management, which recently
acquired Oceanic Insurance now called Old Mutual Nigeria.
Before now, we have had the likes of
Sanlam of South Africa partnering FBN Life Assurance Limited, a member of FBN
Holdings; NSIA Participation South Africa buying 96.15 per cent in ADIC
Insurance Limited; Alternative Capital buying majority stake in Law Union and
Rock Insurance plc; Capital Alliance for Cornerstone Insurance plc while
Metropolitan Life also of South Africa partnering UBA Life Insurance to become
UBA Metropolitan Life.
The firms whose track record and
pedigrees in financial services sector from within and outside Nigeria,
analysts say, would bring key innovations in product development and
distribution that would trigger insurance growth especially in the retail arm
of the business.
“There is going to be a major
transformation that would not only push up growth and quality of service delivery
but also increase market penetration,” says an analyst.
Owolabi Salami, chief responsibility
officer, ARM Life commenting on the new development said that a major change is
imminent in the Nigerian insurance industry.
“In a short while, you will begin to
see funding, skills, technology, products, people, professionalism and
innovations play critical role in shaping the industry. And I see retail
business being the major beneficiary and that would mean a lot of penetration
for our industry,” Salami stated.
Ganiyu Musa, group managing director,
Cornerstone Insurance plc said “this is a healthy development for our market
because we need to increase penetration as much as possible.”
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